By

Jaya Sathaye
email marketing
   Email marketing remains one of the most effective marketing tools despite the exponential growth of social media platforms due to their high usage, engagement rate, etc.In this article, we are going to explore what is email marketing, why it is so popular, email marketing tools, email marketing templates, email marketing software/services and everything in between!What...
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How to View & Check Instagram Insights
    In today’s video, we are going to explore how to view & check Instagram insights. Instagram insights are a native analytics tool that provides data on the demographics of followers, their actions (likes & comments) as well as the reach of your content. This information makes it easy to compare content measure campaigns...
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homepage design
    In this article, we will take you through homepage design ideas for your ecommerce store.  The homepage design of your website – ecommerce or otherwise – grabs the attention of your visitors, as that’s the page they land on first. Hence, this can make or brake the game of driving traffic to your...
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Individuals, governments, and corporations across the world are facing a constant risk of cyber attacks. These attacks involve phishing, malware, artificial intelligence, machine learning, and cryptocurrency. Every year, the world at large is plagued with new forms of cyber attacks, while the cyber security industry suffers from an immense shortage of cyber security experts and...
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Customer Retention 101 – One of the Many Recipes of Amazon’s Success Whenever we look at starting our own business, the first few key things that we anticipate are capital, an office space, computers & other necessary equipment, inventory, staff, expected overheads, and the like. We do think about marketing and customer acquisition too. But...
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Managing Customer Expectations and Providing a Personalized Customer Experience the Airbnb Way! Managing the gap between the expectations of customers and what businesses can actually provide can be a challenging task. Let us take a look at how we can replicate Airbnb’s customer-centric business model for the growth of our businesses. In the competitive business...
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