Month

September 2019
Customer Retention 101 – One of the Many Recipes of Amazon’s SuccessWhenever we look at starting our own business, the first few key things that we anticipate are capital, an office space, computers & other necessary equipment, inventory, staff, expected overheads, and the like. We do think about marketing and customer acquisition too. But do...
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Managing Customer Expectations and Providing a Personalized Customer Experience the Airbnb Way!Managing the gap between the expectations of customers and what businesses can actually provide can be a challenging task. Let us take a look at how we can replicate Airbnb’s customer-centric business model for the growth of our businesses.In the competitive business environment of...
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kfc crm
CRM for Everyone – A Case Study of KFC CRMTo understand the implementation of CRM software in a better manner, let us take a look at how KFC, or Kentucky Fried Chicken, a world renowned chain of fast food restaurants that is famous for its fried chicken, has successfully implemented it to automate as well...
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